Distinctive designs and timeless treasures
OTAZU launches several fashion collections every season, Otazu ready to wear, Ro by Rodrigo Otazu and Otazu couture collections of the most deluxe fashion jewelry. Through constant inspiration and innovation the design team created a signature style for the brand. The brand OTAZU consists of fashion jewelry, OTAZU Sterling Silver and is developing other accessories and fashionable must haves. All jewelry from the OTAZU collections is made with high quality Crystals From Swarovski, every season has a new range of innovative colors and shapes. All OTAZU collections portray a passion for life and desire to enhance the beauty of women. OTAZU creations reflect and enhance the natural style and beauty of women all over the world. The different personalities are united in a common denominator - passion for fashion and the need to express themselves. The urge to radiate and feel chemistry, to be seductive and elegant prompts the desire for statement OTAZU pieces. All designs are created by the OTAZU design team, with the utmost degree of attention and care. Always innovating and improving. OTAZU creations are now available in more than 30 countries, including key cities as: Moscow, New York, London, Milan, Dubai, Shanghai, Bejing, Sydney and Tokyo.
OTAZU’s passion for design and crafting innovative jewelry has not gone unnoticed. In 2010, celebrities like Madonna, Tony Braxton, Tyra Banks and Jessica Biel proudly wore OTAZU’s jewelry. In the same year, the brand made an appearance on the silver screen as it adorned Sarah Jessica parker and her co-stars in the film Sex and the City 2. The following year, OTAZU´s jewelry caught the spotlight on the red carpet during the MTV Awards. This time the jewelry brand graced Lady Gaga in her notorious meat dress. Lady Gaga has been a loyal OTAZU fan ever since. Other famous fans that joint the long list of celebrities that proudly parade OTAZU are Gayle King and Jenifer Lopez. OTAZU´s unique designs earned the brand the privilege to design a special collection for Swarovski´s Atelier. It also has been published in multiple fashion magazines, for instance, in 2011, the Spanish Vogue and V magazine. In 2012, OTAZU took over the globe. It worked together with Australian beauty queen Jennifer Hawkins for Australia´s favorite spring water Mount Franklin, its jewelry was showcased in the German department store KaDeWe, the brand was published for the third year in a row in the German Vogue Calendar and in Italy OTAZU shined up the pages of the Italian Vogue and Vogue UK. The Dutch powerhouse did not stop there. In The Netherlands the brand worked together with national celebrity Silvie Meis on a campaign for lingerie brand Hunkemöller. In 2014 the brand continued to expand it’s global character. Via the collaboration with Swarovski’s new Cadenzza stores located in Europe and Asia, inflight sales and the availability of OTAZU jewelry in the exclusive hotel boutiques in Dubai such as the Waldorf Astoria, Jumeirah and the Conrad. Unstoppable, OTAZU collaborated with namesake Senior Otazu vinery, creating their own limited edition of wine labels. And it developed a sparkling series of Miss Bic lighters. During this continuous growth OTAZU did not forget about its fans along the way. Longtime OTAZU lover Lady Gaga reunited with the jewelry brand in 2014 for the photo-shoot of her new album cover. Most recently OTAZU paired up with fellow jewelry brand Zazzy to develop a line of 3D printed pendants. OTAZU buit a new online shop and in 2015 and was featured in "I can Make You a Supermodel" while shooting the Autumn Winter Campaign at the Turkish Riviera. March 2016 OTAZU opened a mono brand store in Tokyo, first of many to come. Otazu is always on the lookout for new and innovative ways to make women all over the world shine.